00:05:09.780Producing raw milk takes careful planning from a facility and infrastructure standpoint.
00:05:15.140Unfortunately, we learned this after the fact.
00:05:17.200now I am gonna say maybe maybe before you sell a product to people both in person and then also
00:05:28.180all over your multi-million audience social feeds maybe you just do that research before you start
00:05:36.800selling a product like that just seems like smart business to me that just seems like safe business
00:05:42.620to me. It seems like something that you should just know to do. And honestly, the raw milk push
00:05:50.880has really been all over the ballerina farm feeds. And in fact, Hannah Nealman directly linked her0.99
00:05:58.840raw milk consumption to her beautiful, glowy skin. She actually says that her mom told her,
00:06:06.520when you started drinking raw milk, your skin got a lot better. And I kind of think there's
00:06:11.320something to that. Of course, she's doing this all as she's promoting their own raw milk business
00:06:18.380and while promoting their new line of farmer protein powder. Look, capitalism always be1.00
00:06:27.620capitalism-ing. Also, I would probably attribute Hannah Nealman's gorgeous glowy skin to being a1.00
00:06:34.080very rich person. Remember, her husband Daniel is the heir to the JetBlue fortune, and being a very
00:06:40.620rich person makes it a lot easier to have glowing, dewy, perfect skin all the time. Also, the fact
00:06:47.940that they are members of the Church of Latter-day Saints, they are Mormons, and so she's probably
00:06:53.080never smoked an entire pack of parliaments while staying out until three in the morning,
00:06:57.660dancing on tables at bungalow eight. I'm not saying that's why my skin isn't glowy and dewy
00:07:03.180imperfect, but I'm not saying it isn't why it's like that either. Okay. Just, just throwing it
00:07:10.600out there. So anyway, the internet went wild over these accusations. I posted the news on my social
00:07:19.780media feed as a person who covers influencers and particularly as a person who covers the business
00:07:26.060of influencers. And there was definitely a very high level of schadenfreude here. Perfect German
00:07:34.260word. Really just one of those German words that truly delivers. A lot of people were rejoicing
00:07:41.620and celebrating over this news that the ballerina farm brand had screwed something up so royally
00:07:49.200and screwed something up involving raw milk, again, which is such a political and identity
00:07:56.460flashpoint these days. Now, what I'm interested in is where this is coming from. And I have to say,
00:08:04.500I say this all the time, that influencers are truly the new celebrities. And when I used to
00:08:11.220work in celebrity gossip magazines, people loved celebrities messing up. Okay, give me a celebrity
00:08:18.920getting a DUI. Give me a celebrity getting a divorce. Give me a celebrity just doing something1.00
00:08:25.720ridiculous in public. And people ate that up. Okay. So I mean, this goes along with the whole0.98
00:08:36.680theory that especially in American culture, but I would say in a lot of Western cultures,
00:08:41.760we like to build celebrities, often women, up and then knock them off their pedestals.
00:08:49.740But I think that there is more to it than that. I truly think that with influencers
00:08:54.520like Hannah Nealman and the entire Ballerina Farm brand, they have been creating this whole aura
00:09:02.040of perfection, of ease. A whole lifestyle that says if you just do what I do, if you homestead
00:09:13.480and homeschool and bake everything from scratch and only put the finest organic products on your
00:09:19.560face and chug a whole gallon of raw milk, you too can have a life as seemingly happy and idyllic as
00:09:27.460mine. And number one, they're only doing that to sell us stuff. Let's always remember that.
00:09:33.700But number two, it creates a level of guilt and shame for women, particularly mothers,0.61
00:09:40.460that is absolutely terrible and toxic and has to stop. So I think that there was so much joy
00:09:48.100and so much celebration over this raw milk snafu, over the fact that there was E. coli
00:09:54.840in their raw milk products that may or may not have come from cow poop. There were so many cow
00:10:00.660poop memes. I mean, look, and they were also really funny. I'm not gonna say I didn't laugh
00:10:05.260because I laughed. I did. Of course I did. Who does not like a cow poop joke? Everyone in this
00:10:10.320house does. So there was just something about bursting the bubble on this fantasy, about taking
00:10:17.320this family down a notch about showing, oh my gosh, you are not perfect. And in fact,
00:10:24.860you guys skipped a major step in bringing one of these products to market because you simply
00:10:31.640were not careful enough. And thankfully, I mean, I'm very happy that Daniel Nealman admitted this
00:10:37.780and, you know, God bless. That is what I say all the time. God bless. But I completely
00:10:45.160understand why this went viral why why people were so eager to share it why people have been
00:10:53.960so eager to take the ballerina farm brand down a notch because we're sick of the fantasy we're
00:11:01.040sick of this fake idyllic beautiful life that is constantly being shown to us when of course
00:11:08.340behind the scenes you're running a business which is never easy you're running a marriage and i say
00:11:13.400that because a marriage is often very much like a business partnership. You're running a marriage.
00:11:19.240You're parenting many, many, frankly, too many children. Okay. I try not to be judgy about other
00:11:25.940other humans, but that is a lot of kids. For me, three is a lot of kids. And that is a lot of kids
00:11:30.760in their household. I said it. I said what I said. Okay. Anyway, I think that is where the
00:11:36.420virality of this came from. We're honestly sick of looking at picture perfect images that are
00:11:42.600completely unattainable on social media, and this is our little way of fighting back. This is our
00:11:49.140little bite-sized resistance, and frankly, I'm here for it, okay? Yeah, all the things. If you
00:11:55.440want to post a ballerina farm cow poop meme, I'll share it. Shoot it to me. Hit up my DMs.0.96
00:12:01.640Okay, we are going to take a very quick break, and when we get back,0.96
00:12:05.100we are going to talk about the rise of the intellectual it girls.0.95
00:12:12.600Okay, we're back. So what's an intellectual it girl, you might ask? It is yet another trend
00:12:25.380in the celebrity slash social world and really all over social media. And frankly, I'm all here
00:12:32.280for this. I am very here for anything that is just a little bit smarter than most of the crap0.99
00:12:40.500that I am consuming on social media these days, that is not to discount the things that I love
00:12:45.560on social media, which I talk about all the time. Things like otters holding hands and sexy gay
00:12:51.460Norwegian men dancing around fjords in well-cut suits. Those are things that are wonderful and
00:12:59.140good for the world. But I am happy about this intellectual literary it girl trend because I'm
00:13:07.280seeing it as a counterweight to what was killing me, to the trends that were actually destroying
00:13:13.260my soul, which are the trad wife, but also the soft girl trends. The I am checking out of the
00:13:20.840world. All I'm going to do is wash my face 15 times and then show you videos of doing that
00:13:26.500and then take a nap and then put on my red light LED face mask. And then I'm going to pack my
00:13:32.080husband's suitcase for his business trip because he gives me my shopping allowance when I make his
00:13:37.080life a lot easier. I'm so sick of that drivel that I am all here for the intellectual it girl.1.00
00:13:44.060Now, you know, a couple examples of this are we have both Dua Lipa and Kaya Gerber, both hosting
00:13:51.420celebrity book clubs, and their book choices are very high end too, because I wrote to both of
00:13:57.580them and I was like, hey, y'all, you should really have Everyone is Lying to and Sicilian
00:14:03.660inheritance. I mean, this is just, this is some delightful, delicious, bringing down the patriarchy,
00:14:09.360but glamorous trash. This is, I mean, this is the kind of stuff that people, people want to read,0.92
00:14:13.720but they are reading the classics. They are reading some, some very esoteric literary tomes.
00:14:21.240Good for them. Not so much for me, but good for them. But I'm all here for it because these young
00:14:27.800women have so much power and influence over the next generation that pushing out the idea that1.00
00:14:34.480being smart is fucking awesome is incredible, okay? The Hyper Bay actually wrote this. I'm1.00
00:14:43.080going to read something from the article that they put out there because I think it's really smart.
00:14:47.320They said, selfies with books, reading on public transport, or heading to a cafe specifically to
00:14:53.320read now feel mainstream in a way that they just didn't years ago. From here, a kind of pseudo
00:15:00.960intellectualism has emerged. On TikTok, trends like going analog or, quote, becoming disgustingly
00:15:08.780educated and the media I consume instead of doom scrolling sit alongside New Year's resolutions
00:15:14.860focused on mastering niche topics or building a personal curriculum. Now, let's not pretend that
00:15:21.540all of these are just kind of trendy and meme-y and perhaps maybe even a little bit surface level,
00:15:28.500but it's still better than the slop that we were getting before.
00:15:32.660And frankly, I'm all for anything that gets more people reading books. Okay, you know that. And if
00:15:37.900anyone has a close personal line to Dua Lipa, let's get her in on the Sicilian inheritance.1.00
00:15:44.120I think she is gonna love that shit. Next up, I want to talk a little bit about the Cady's.0.99
00:15:49.960I've been getting so many questions about the Katies on my social media, and yet when I bring this up in real life with my actual friends, my mom friends who, just like me, are overworked, they're working like 19 jobs, they're raising two to three kids, and really just shuttling around to activity after activity while trying to sometimes have sex with their husbands, they don't know a whole lot about this Katie situation.
00:16:15.820but it is a thing that is getting huge online. And so I think it's worth explaining it. And
00:16:21.320then I've got some takes on it. So the idea of the collective Katie's is kind of like a new version
00:16:27.400of the Karens. And this has been happening over the past month or so when a lot of influencers
00:16:34.780and also a lot of just regular average not online a lot people have finally been speaking up against
00:16:41.540the atrocities that ICE has been committing in Minnesota when they haven't really spoken out
00:16:46.240about politics ever before. So this can be your friend from high school who you're not entirely
00:16:51.880sure if their husband voted for Trump, if they voted at all, who really just posts cute puppy
00:16:58.480videos. And then all of a sudden they're posting a lot of anti-ICE content. And some people are
00:17:05.240like, oh, wow, too little, too late. How dare you only start speaking up now and attacking them
00:17:12.660online? This is also happening to a lot of lifestyle influencers, many of whom are actually
00:17:18.780named Katie because it was one of the most popular names starting in the late 80s, all through the
00:17:23.46090s, and then even the early 2000s. I personally probably know about 100 Katie's. The only women's
00:17:29.260name that might be a little bit more popular is the Emily's, but no one is ever going after the0.99
00:17:34.100Emily's because the Emily's would would dropkick a bitch, to be fair, to be honest. Never go after0.99
00:17:39.720the Emily's. But OK, yes. So these influencers who are lifestyle influencers, they're cooking0.83
00:17:45.700influencers. Some of them are actual hockey and soccer mom influencers. These are some people who
00:17:51.760have never spoken up about politics before. And yet and yet and yet the situation with ICE right
00:17:57.660now has finally made them want to speak out. And they're getting a lot of shit. They're getting a1.00
00:18:02.780lot of shit online. First off, they're being labeled the Katie's, which no one wants to be1.00
00:18:06.780the new version of the Karens. And even though some of those original Karens were awful, I still0.69
00:18:12.720feel so bad for anyone named Karen. Like I look at people and my mom has a lot of friends named
00:18:17.620Karen. And I look at those women and I'm like, I'm so sorry. You know, you're not awful. You're
00:18:22.880a lovely lady. You were a lovely lady who used to take me to Chuck E. Cheese when I was a kid.0.78
00:18:27.540I don't even know your politics, but I'm sorry everyone hates you now when you introduce
00:18:30.920yourself. That sucks for you. Same thing for the Katie's. So I've been seeing a lot of women on the0.99
00:18:36.540left attacking these Katie's online for saying, hey, too little too late. You should have been1.00
00:18:43.180in the fight before. We've been doing this right for a long time and you're just jumping on the
00:18:48.140bandwagon. I do not like this. I do not like this even a little bit. And I say this a lot. I usually
00:18:56.460don't say it as much on my podcast because what I'm about to say could be divisive, but I'm no
00:19:03.920longer as worried about being canceled as I was before. So I'm just going to say it because I
00:19:08.540think it's an important message. As progressive women, it is very important that we do not shit0.99
00:19:16.040all over each other. It is very important that we make our tent bigger, that we welcome in women who0.99
00:19:23.100are maybe just having a political conversion, who maybe have checked out of politics, because
00:19:28.120let's be honest, following politics is terrible and miserable, and a lot of people checked
00:19:33.580out, and they might not have told you they checked out, but they checked out.
00:19:36.500Some of my smartest women friends, highly educated women, women at the tops of their0.98
00:19:42.660fields, have told me, I just don't follow political news anymore, because I can't stomach
00:19:48.000it, because I don't have a place for it in my life.
00:19:50.200again maybe good for them but not for you but the future of a progressive america or the future of1.00
00:19:56.320an america that actually takes care of people depends on bringing these women back into the1.00
00:20:01.960fold it depends on making our tent bigger it depends on us listening and having real conversations1.00
00:20:08.920instead of having these knee-jerk reactions of oh too little too late i've been working so hard
00:20:15.100you're not welcome here because you know who's going to welcome these people the other side
00:20:20.160The Republican tent is, it's not even a tent.
00:20:22.740It's just like one of those parachutes that kids hold up in preschool and anyone at all
00:20:28.340can run under it and no one is kept out.
00:20:30.840They're like, oh, are you a pedophile?0.62