00:03:05.280there is no like I was in denial for a really long time because I started I was a blogger
00:03:11.720I was a blogger and when I started that blog I remember thinking blogging is so dead and this
00:03:17.480was 2009 um and I didn't like read any blogs except for Perez Hilton and mine was just like
00:03:25.900talking shit about my jobs um I remember like one post I thought was so clever it was called
00:03:31.100the devil wears purple blazers from tj maxx and i was like i'm so smart i was just like i'm so0.98
00:03:38.340funny yeah it is it's amazing to me how many women that are on social media now who are very
00:03:45.320successful started out as bloggers in the year 2009 specifically yes i know so i started doing
00:03:53.520that while i had these jobs that i hated just because i needed to have like writing as an
00:03:57.520outlet. I was a creative writing major. A major people like said, don't do it. What are you going
00:04:04.280to do with this? And I was like, I don't know. I just like to write. I'm a dreamer. And then I
00:04:08.080kept getting fired from these jobs because I was really bad at them. And this is when I started to
00:04:14.200figure out like people made money from blogging. But I was like, how? Like I wear sweats every day.
00:04:18.880I just want to be with my dog. So it wasn't like super intentional. But then like I remember getting
00:04:23.500a deal for like gardening soil for two hundred dollars I lived in an apartment I did not have
00:04:28.340a garden but I was like absolutely and so that was like what opened my eyes like I could make
00:04:33.300money doing this and so it started off very slow um I had side jobs freelancing stuff along the
00:04:39.420way to get this to work sold t-shirts all the things um and that just kind of carried me through
00:04:45.080so I yeah that's why I said I was in denial forever and then when the term influence came
00:04:50.320out I was like what like I don't like that and so I'm glad I feel like it's kind of evolved to
00:04:55.880content creator which is whatever you know is what is also whatever I mean also every woman
00:05:02.480that I know hates the word mommy blogger momfluencer and influencer and I think it's often
00:05:11.920very condescending because any any man doing this would be called a content creator or frankly an
00:05:17.560entrepreneur because that's what we're all doing we're all creating and running our own little
00:05:21.900media empires and so a man could start a blog and they're like well he is just I mean he's a media0.56
00:05:26.840mogul now and when a woman does it it's like she's just influencing other women to do cute things0.62
00:05:33.320yeah it felt like it was very minimizing but then once I got more into it I was like wait
00:05:37.480these are all like really hard-working women a lot of them balancing their household and their
00:05:41.800kids so then it was this hard thing where it was like my videos when like reels came out they were
00:05:47.000super snarky i mean i i hope i'm less snarky now just because i was like um it felt like low
00:05:53.140hanging fruit and then you know about it i was like this is actually very interesting it's so
00:05:58.160women dominated like i need to kind of change the scope of things um so that's where my i feel like
00:06:04.540my reels took a different direction but well i've got to tell you that i started following you0.88
00:06:10.220While I was just in the muck of being served very perfect mom influencers, the kinds of moms whose houses are all white, whose children are never dirty, and I was in the shit of it in postpartum with my second baby, and I needed a dose of reality that I was not finding on a lot of social media and just a dose of humor.0.97
00:06:38.880I'm like, I just want someone to take the piss out of this and also take the piss out of all of the motherhood crap that I was being served.0.97
00:06:46.220Like, this is how you gentle parent.0.98
00:06:48.160And if you don't do this for your child, you're going to ruin them and they're going to grow up to become Stephen Miller.
00:06:53.120So I just wanted I just wanted a laugh and I wanted to see more of what my life and experience was like.
00:07:01.180And I feel like you delivered that. And it felt felt like it was so natural. But was it a hard
00:07:05.940evolution to get to that point to be comfortable with those kinds of videos? First of all, thank
00:07:11.320you. Second of all, I'm offended I wasn't in the pretty group here. I was like, yeah, I know. That's
00:07:15.840how you found me when I asked. No, it really wasn't like a difficult evolution because it's
00:07:20.620always it's just like this is I'm just sharing what I do, you know, like I don't. I'm not trying
00:07:28.080to be like relatable or i i'm not trying to be relatable i'm just kind of substantial i'm just
00:07:33.800you know it's just like i'm just so authentically authentic this comes um i don't know like there
00:07:41.400was no like thought process in it and that's like with everything i'm sharing share sometimes
00:07:46.320overshare i'm like this is where my head is today so it's gonna be my page is random as hell because
00:07:51.780my mind is very random you know i'm just literally sharing like what i'm up to um i do get dressed
00:07:59.260nicer now you know as opposed to like in my 20s that's just for my overall mental health
00:08:04.320same yes yeah so that that's been cool i'm like sometimes i brush my hair on like when i'm gonna
00:08:12.800be on camera not today okay today this is happening but uh yeah sometimes i try to look a little
00:08:20.480better than a dumpster for you it's right here i was doing it right yeah you look great you look
00:08:26.300great and you are one of the pretty mom influencers it's just you know your house doesn't always look
00:08:34.120that nice no you already lied and that's okay and that's okay and that's okay because and you know
00:08:40.960part of the reason that i wanted to write everyone is lying to you is because i have been covering
00:08:45.600mom influencing for six years now and I've discovered so much of the smoke and mirrors
00:08:50.760behind it right of being like oh okay this is just like a movie set or a magazine shoot when
00:08:56.800I used to do magazines and when everyone is putting on all of these airs all the time well
00:09:02.300that just felt right for murder for me I just want to talk about everyone is lying to you this
00:09:06.580whole time that's why I said yes to this because I have so many questions and I'm also like I want
00:09:13.320to tell everyone like she she gets it like I don't know like so many things about it I was just like
00:09:19.920yes oh my gosh I loved it so much like how long did that take you to write like tell me about the
00:09:24.540research did you go on a retreat how many tell me yes okay now it's all about me I love an interview
00:09:30.360all about me I'm I'm gonna give you one minute of this and then uh I want to talk about you
00:09:34.380because we are here to talk about your book just a busy just a busy season uh but but but but but
00:27:23.180She reminds me a lot of my boomer mom.
00:27:24.860how did you even start getting her involved in your videos uh well I often call her my momager
00:27:33.080which is like not a unique term I know that but she she has wanted she was like always wanted us
00:27:41.360to be child stars I think but like we didn't have enough talent you know and so like I feel like
00:27:46.920maybe I'm starting to fulfill that for her a little bit um she was in like the first video
00:27:53.600back when I lived in Denver and I was like um just on a whim I needed someone to like say some
00:27:59.320lines and I was like do you want to do this and she was like yeah sure like she is she's a yes
00:28:04.100girl like she's always like she's in for almost anything and then it like went over pretty well
00:28:10.280after a lot of like guidance and directing um she she took notes well and then that video did good
00:28:17.020and so then like we kind of just started doing a few other things um and then it was the our first
00:28:23.180like showing my boomer mom gentle parenting that video bananas yes yes and i love that one i had
00:28:31.300so many moms sent me uh the gentle the gentle parenting one in fact the most videos that i get
00:28:36.780sent of yours are are the ones with your mom um and just because i think that so many i'm a very
00:28:43.700elder millennial slash almost gen x i'm an 80 baby uh so it's like some days i'm winona rider
00:28:50.160in reality bites and other days i'm hillary duff okay like i don't know which is which but i think
00:28:57.380we parent so differently than our parents did that it just hits it just hits so hard and what i like
00:29:05.800say is like we meet in the middle like there's a reason we can make these videos and laugh about it
00:29:10.880because neither of us are that extreme um but yeah there is a lot of like truth in them and the
00:29:18.540things that like the way like I try not to gaslight feelings and like when you learn about
00:29:24.260the way boomers like gaslit us like in a good way but like you know I feel sad about this no0.74
00:29:30.680you don't feel sad it's like oh that's that's gaslighting it just little things you know that0.99
00:29:36.260you learn in therapy um but yeah so my mom uh started appearing some in that first one like
00:29:41.520I remember looking at it after posting it like 10 minutes later and it had like 5 million views0.97
00:29:47.380and i got the oh shit feeling yeah yeah what is it what is describe that oh shit feeling because i0.99
00:29:53.660think it especially if you are a sensitive tender soul uh to then realize that so many eyeballs1.00
00:29:59.740have just consumed something you made like what does that feel like it's definitely oh shit for0.83
00:30:05.140me um luckily i've had some like practice in it because we did have a video like the christmas0.64
00:30:10.780before that did pretty well it probably got like 10 million total so it was a little slower so i
00:30:16.100time to build up um but a lot of the comments in the Christmas video we did where I like talk about
00:30:22.000like mom get rid of your spices the comments were like this is such an entitled daughter like
00:30:27.380really like mean things and even though like I wrote our lines we're playing characters
00:30:32.600some of the things they said really hurt me and when something really hurts I'm like why is that
00:30:39.300bothering me so much and that's when I was like there's some truth in a lot of this like when I0.96
00:30:44.120would go to my parents house I would turn into a teenager and I would just like be a little bitch0.87
00:30:50.240and it's like hearing like other people notice that I called my mom and I was like hey mom have0.92
00:30:56.520you seen some of these comments and then she's like no and then I was like I'm really sorry
00:31:01.760that I've been a dick when I come home and that's like the first time I apologize and she was like1.00
00:31:06.340oh don't listen to those idiots like she just gave me like such like a that's such shit like1.00
00:31:11.340she couldn't even accept it but i feel like there was like a good learning experience where we like1.00
00:31:15.360i i like to think i changed my attitude a little bit um because if a comment bothers me that that
00:31:21.240i think there's some truth to it when i reflect so that was like a good like intro to the big one
00:31:28.000because then the oh shit feeling is okay i'm not going to read another comment i'm not going there0.94
00:31:33.220because they get really unhinged after about 100 or 200 comments and it's like yeah i do you is0.98
00:31:39.200right they're gonna pick apart every part of you and i will waste too much time like responding
00:31:46.220and trying to defend and sometimes i'm like i know it's a sketch i wrote it like i wrote us
00:31:53.020as characters and if people are like really mad at the characters i did a pretty good job
00:31:58.260pretty good job acting it and like writing it so i have to just remind myself of that it just
00:32:03.320gets blurred online you know people i'm like do you think this is reality tv which also isn't
00:32:08.720real do you think this is like yes the answer is yes that a lot of people do think that this is
00:32:14.600real they have a difficult time I genuinely believe because social media is just media now
00:32:20.980and I say this all the time I'm like this is just media this is what we consume yeah that probably
00:32:25.760at least two-thirds of viewers often have a difficult time telling if it's satire telling
00:32:31.100if it's someone's real life telling if things are staged I mean that's why influencing generally
00:32:36.760is fascinating to me because when I first started reporting on the ballerina farm brand
00:32:43.700people genuinely thought this was just their what their life was like just with no cameras nothing
00:32:50.460no filters no staff nothing they've been showing behind the scenes now and they're finally like oh
00:32:57.320my gosh look at this massive crew that it takes to put this all together yeah but I do not think
00:33:03.860that there is any media literacy around social media so people are just like look at that terrible
00:33:07.640person that's how that this is not a skit this is not a bit i know so then i'm like someone just
00:33:14.420like following us around with a camera and we're like well you know because sometimes like it feel
00:33:19.580it feels even cheesy to me sometimes you know like my my favorite videos never do that well
00:33:24.080and sometimes i write things i know do well a lot of the boomer mom stuff i enjoy like a lot of lines
00:33:29.540but sometimes i'm like cringing because it feels so like tongue-in-cheek but then people are like
00:33:35.180this isn't a good relationship or something right exactly and you're like it's a joke
00:33:40.300you crazy sob yeah and that's where it's like you can't go there because
00:33:46.380you're not going to get through to someone who doesn't understand that this isn't real0.96
00:33:51.140no issues no exactly and in the same way i never want you to read your goodreads reviews
00:33:57.280oh i you know what i do i go in and i read only five star i read only the newest five star
00:34:03.940one way to live life like i just filter out read only the good things
00:34:08.500that one the hard way too i read my uh good read reviews my first week birdie and harlow came out
00:34:15.760i was just reading them all they were all great and then i got to one about like what a terrible
00:34:20.140dog owner i was i didn't take him to the vet fast enough i let him die and this was the night before
00:34:26.340like one of my big release like events oh yeah i was like oh dear god what have i done what have
00:34:32.860i done yeah and i i panicked and i've never read one star you went two cents because i'm like i
00:34:39.060don't care i like my book i like my book i like my life i will not know i won't read anything less
00:34:44.540than a five star because again it's just so subjective people being like i don't want to
00:34:48.140read books about women and i'm like it was very clear who was the star of this book friend very
00:34:53.420clear i'm sorry that you are disappointed
00:34:57.000so were there any stories in just a busy season that were harder to get on the page than others
00:35:08.600the marriage the marriage chapters um i think it's really hard to talk about marriage um
00:35:21.160and that's all i'm gonna say next question no i'm kidding um it's such a weird thing though
00:35:26.260because you got to respect your partner and um it's also like marriage is really hard
00:35:33.540marriage is really hard i think i say all the time that i think marriage is harder than being a mom
00:35:38.100to be honest um yeah uh and hard to be honest about because again it's everything is subjective
00:35:46.540if there's two people in this and that's something where like i chris like read through everything
00:35:53.580not like for approval but if he didn't like anything so maybe that is called approval but
00:35:59.460i wrote everything first and i was like this is me like yeah i think it's good he's like i'm
00:36:03.880he like thought it was like he was like thought it was really good and i was like really you're
00:36:08.320not like like he thought i was like owning up to stuff but i was like i thought it's funny
00:36:13.880just you know see two sides um but i remember seeing those i think it was like big little
00:36:20.980feelings or like one of the parenting accounts yeah they talked about like all the therapy
00:36:25.540they'd been in and how hard their marriage was and i was like you were you know but it's right0.97
00:36:31.640right right he talks about it no he talks about it no he talks about it you know it's fucking so0.99
00:36:36.420hard because it's so hard yeah yeah i think about when my friend like talks shit about her husband0.98
00:36:41.240all the time and then when i see your husband it's hard for me to be like hey greg like i know
00:36:46.680too much about you now way too much about greg yeah how to just like go on liking greg because
00:36:52.080we don't see all the good things greg does and so like when we were like we had a lot of like
00:36:58.940you know hard moments in marriage and i couldn't i felt like i couldn't talk to like anybody
00:37:04.680because you're keeping it in because it's like i don't want to again like i didn't want to
00:37:08.260disrespect Chris and like and so that was a hard chapter to write but I'm like I gotta write this
00:37:14.640like it's been hard like the puppy I brought in didn't go over well while I was pregnant and then
00:37:20.760we had to move and like so many things um and like I even I want to write an entire book about
00:37:28.880marriage because it's just like whenever someone like shares a tidbit I'm like yes it's not just
00:37:34.020me just like so it's crazy how so much of the shit we do is all like we're all going through
00:37:40.200it just with the when chris like did you bring a diaper bag did you bring a diaper bag did you0.93
00:37:45.940like why and then things that he'll be like well you didn't get me up in the night like who got me
00:37:51.500up who got me up you know you're sleep deprived and oh my god yeah i think talking about marriage
00:37:58.100is hard i wrote a whole book about marriage called how to be married where i did i did i'll send you
00:38:04.400a copy uh but it was i did it before we were married we traveled around the world and interviewed
00:38:10.280people about what like how you're married in different cultures and like got their advice
00:38:15.780and it was so awesome and i loved it so much uh and we reread it on our 10th anniversary and it
00:38:20.600holds up but we're also like we're such different people now like those people loved each other in
00:38:25.400a whole different way than we like and love and respect each other now. Will you tell everyone
00:38:32.340how they can pre-order your book right now? Because we know that pre-ordering is so important
00:38:36.300for authors. And again, this is a book that you're going to want to gift to every
00:38:40.680female person and also dads in your life. Honestly, I want dads to read more books
00:38:45.780about what it takes to do this. And because I just think that would make the world a better place.
00:38:52.480I'm going to say something a little bit radical here. I think that if more men were reading books by women about women, we could solve at least like 50 percent of the world's problems.
00:39:04.940Can you imagine? I feel like you could be even more radical and be like 90 percent.
00:39:10.64090 percent, right? The male loneliness crisis, the child care crisis, the care crisis generally, the empathy crisis, all of those things.
00:39:20.080so i think our call to action here is buy this book for a man even a man you don't know yeah
00:39:27.540hand them out to strangers strange men strange men go go go go to your local protest and hand
00:39:34.320maybe don't do that not right now uh but and hand them out and just hand them out to
00:39:39.580the next guy you see on the street doesn't have to be my book doesn't have to be taylor's book
00:39:44.720but it's nice we're just talking about my book sorry no i just want my book handed out but okay
00:39:49.000Well, I'm also I'm going to extend it to any book written by women, any book written by